Wisconsin’s Leading Independent Sporting Lifestyle Store.

The team at Hergert’s is here when you’re ready to talk to an expert. We’ve been in the sporting goods business since 1954. That means deep expertise in the equipment we sell. Our team hunts, fishes, skis, boats and more.

In short, we are consumers of the products we sell. That means we don’t sell every brand on the market, we just sell the ones that we have tested and want to use ourselves.  If you’ve got a question – we’ve got answers that you won’t find at a big-box store.

• Full Service Marina and supplies
  

• Fiberglass and Aluminum Fishing Boats
  

• Fishing, Hunting, and Outdoor gear for every lifestyle
  

• Ski and Snowboard Outlet
  

• General Sporting Goods (Football, Soccer, Baseball, Softball, Golf, Tennis)
  

Visit Our Shop or Online Store Today!